Design Tokens & Theming

Algorithms & Aesthetics: Building Smarter Design Systems

CEST

11:00 PM

BST

10:00 PM

EDT

5:00 PM

PDT

2:00 PM

This talk explores the hidden math behind beautiful design systems. We’ll break down how core elements—typography, color, spacing, shadows, even animation—can be defined algorithmically using simple but powerful mathematical principles.

From geometric sequences for responsive typography to navigating 3D color spaces with precision, we’ll show how to turn intuition into logic and craft systems that scale themselves. You'll leave with a new lens for design: one that blends creativity with computation.

What you will learn:
-
Why math is your secret weapon for building smarter, scalable design systems
- How to turn chaos into clarity by algorithmically defining typography, color, shadows, and motion • How to stop styling by hand and start thinking like a systems designer with a calculator in one hand and a color wheel in the other
- How to build a system that basically designs itself—across breakpoints, themes, and devices

Who is this for:
This talk is for design system designers and developers who are dealing with complex, multi-brand environments, multiple themes, densities, and accessibility needs. If you’ve ever stared at a wall of tokens wondering how to make your system scale without breaking—or breaking you—this is for you.

Presented by:

Marco-Christian Krenn

Graph Engine Wizard & Problem solver Tokens Studio

I'm a design system architect with a logical mindset and a passion for uncovering the hidden structure behind design. As one of the brains behind the Graph Engine and Token Studio, I focus on building large-scale, algorithmic systems that are both powerful and elegant. Whether it's typography, color, or even VR—I'm always chasing the core logic that makes a system scalable, simplified, and ready for real-world use.

Currently working at: Token Studio (HYMA)

My projects:
Fluid Typography Calculator
Graph Example: Color Scale
Graph Example: Typography Scale
Graph Engine Repository
Tokens Studio

I'm Marco, I live in Austria with my three chickens and a lovely son. I love to nerd out in my maker lab, where I tinker with 3D printers, laser cutters, and all sorts of geeky tools—it's my happy place for hands-on creativity.

Design Tokens & Theming

Algorithms & Aesthetics: Building Smarter Design Systems

MAY 29

11:00 PM

to

12:00 AM

CET

This talk explores the hidden math behind beautiful design systems. We’ll break down how core elements—typography, color, spacing, shadows, even animation—can be defined algorithmically using simple but powerful mathematical principles.

From geometric sequences for responsive typography to navigating 3D color spaces with precision, we’ll show how to turn intuition into logic and craft systems that scale themselves. You'll leave with a new lens for design: one that blends creativity with computation.

What you will learn:
-
Why math is your secret weapon for building smarter, scalable design systems
- How to turn chaos into clarity by algorithmically defining typography, color, shadows, and motion • How to stop styling by hand and start thinking like a systems designer with a calculator in one hand and a color wheel in the other
- How to build a system that basically designs itself—across breakpoints, themes, and devices

Who is this for:
This talk is for design system designers and developers who are dealing with complex, multi-brand environments, multiple themes, densities, and accessibility needs. If you’ve ever stared at a wall of tokens wondering how to make your system scale without breaking—or breaking you—this is for you.

Presented by:

Marco-Christian Krenn

Graph Engine Wizard & Problem solver Tokens Studio

I'm a design system architect with a logical mindset and a passion for uncovering the hidden structure behind design. As one of the brains behind the Graph Engine and Token Studio, I focus on building large-scale, algorithmic systems that are both powerful and elegant. Whether it's typography, color, or even VR—I'm always chasing the core logic that makes a system scalable, simplified, and ready for real-world use.

Currently working at: Token Studio (HYMA)

My projects:
Fluid Typography Calculator
Graph Example: Color Scale
Graph Example: Typography Scale
Graph Engine Repository
Tokens Studio

I'm Marco, I live in Austria with my three chickens and a lovely son. I love to nerd out in my maker lab, where I tinker with 3D printers, laser cutters, and all sorts of geeky tools—it's my happy place for hands-on creativity.

Time:

CEST

11:00 PM

BST

10:00 PM

EDT

5:00 PM

PDT

2:00 PM

Frequently
Asked
Questions

What does Personal Access mean? Can I share my access with others?

With your personal conference ticket you will get exclusive access to the live conference and all of our recordings. The personal access allows for single-session logins per account, preventing simultaneous access from multiple devices.

How can I generate an invoice?

How do I get access to the live stream?

When will the recordings be available?

Frequently Asked Questions

What does Personal Access mean? Can I share my access with others?

With your personal conference ticket you will get exclusive access to the live conference and all of our recordings. The personal access allows for single-session logins per account, preventing simultaneous access from multiple devices.

How can I generate an invoice?

How do I get access to the live stream?

When will the recordings be available?

Design Tokens & Theming

Algorithms & Aesthetics: Building Smarter Design Systems

CEST

11:00 PM

BST

10:00 PM

EDT

5:00 PM

PDT

2:00 PM

This talk explores the hidden math behind beautiful design systems. We’ll break down how core elements—typography, color, spacing, shadows, even animation—can be defined algorithmically using simple but powerful mathematical principles.

From geometric sequences for responsive typography to navigating 3D color spaces with precision, we’ll show how to turn intuition into logic and craft systems that scale themselves. You'll leave with a new lens for design: one that blends creativity with computation.

What you will learn:
-
Why math is your secret weapon for building smarter, scalable design systems
- How to turn chaos into clarity by algorithmically defining typography, color, shadows, and motion • How to stop styling by hand and start thinking like a systems designer with a calculator in one hand and a color wheel in the other
- How to build a system that basically designs itself—across breakpoints, themes, and devices

Who is this for:
This talk is for design system designers and developers who are dealing with complex, multi-brand environments, multiple themes, densities, and accessibility needs. If you’ve ever stared at a wall of tokens wondering how to make your system scale without breaking—or breaking you—this is for you.

Presented by:

Marco-Christian Krenn

Graph Engine Wizard & Problem solver Tokens Studio

I'm a design system architect with a logical mindset and a passion for uncovering the hidden structure behind design. As one of the brains behind the Graph Engine and Token Studio, I focus on building large-scale, algorithmic systems that are both powerful and elegant. Whether it's typography, color, or even VR—I'm always chasing the core logic that makes a system scalable, simplified, and ready for real-world use.

Currently working at: Token Studio (HYMA)

My projects:
Fluid Typography Calculator
Graph Example: Color Scale
Graph Example: Typography Scale
Graph Engine Repository
Tokens Studio

I'm Marco, I live in Austria with my three chickens and a lovely son. I love to nerd out in my maker lab, where I tinker with 3D printers, laser cutters, and all sorts of geeky tools—it's my happy place for hands-on creativity.

Design Tokens & Theming

Algorithms & Aesthetics: Building Smarter Design Systems

MAY 29

11:00 PM

to

12:00 AM

CET

This talk explores the hidden math behind beautiful design systems. We’ll break down how core elements—typography, color, spacing, shadows, even animation—can be defined algorithmically using simple but powerful mathematical principles.

From geometric sequences for responsive typography to navigating 3D color spaces with precision, we’ll show how to turn intuition into logic and craft systems that scale themselves. You'll leave with a new lens for design: one that blends creativity with computation.

What you will learn:
-
Why math is your secret weapon for building smarter, scalable design systems
- How to turn chaos into clarity by algorithmically defining typography, color, shadows, and motion • How to stop styling by hand and start thinking like a systems designer with a calculator in one hand and a color wheel in the other
- How to build a system that basically designs itself—across breakpoints, themes, and devices

Who is this for:
This talk is for design system designers and developers who are dealing with complex, multi-brand environments, multiple themes, densities, and accessibility needs. If you’ve ever stared at a wall of tokens wondering how to make your system scale without breaking—or breaking you—this is for you.

Presented by:

Marco-Christian Krenn

Graph Engine Wizard & Problem solver Tokens Studio

I'm a design system architect with a logical mindset and a passion for uncovering the hidden structure behind design. As one of the brains behind the Graph Engine and Token Studio, I focus on building large-scale, algorithmic systems that are both powerful and elegant. Whether it's typography, color, or even VR—I'm always chasing the core logic that makes a system scalable, simplified, and ready for real-world use.

Currently working at: Token Studio (HYMA)

My projects:
Fluid Typography Calculator
Graph Example: Color Scale
Graph Example: Typography Scale
Graph Engine Repository
Tokens Studio

I'm Marco, I live in Austria with my three chickens and a lovely son. I love to nerd out in my maker lab, where I tinker with 3D printers, laser cutters, and all sorts of geeky tools—it's my happy place for hands-on creativity.

Time:

CEST

11:00 PM

BST

10:00 PM

EDT

5:00 PM

PDT

2:00 PM

Frequently Asked Questions

What does Personal Access mean? Can I share my access with others?

With your personal conference ticket you will get exclusive access to the live conference and all of our recordings. The personal access allows for single-session logins per account, preventing simultaneous access from multiple devices.

How can I generate an invoice?

How do I get access to the live stream?

When will the recordings be available?